BOSTON (NEWS CENTER Maine) -- Maine's lobster industry is getting attention in Boston from some of the very fishermen who hauled in the catch.

They are at the International Seafood Expo in Boston, where Maine dealers and marketing professionals are working to draw more attention to the state's most famous seafood.

A busload of lobstermen and others connected to the fishing industry made the trip Monday morning, and will spend the day as ambassadors for the state. Some fishermen who have gone there before said the seafood show has an important lesson for everyone in Maine who depends on lobster for a living.

Marketing professionals head to Boston to learn strategies to promote Maine's lobster industry at the International Seafood Expo

"It's interesting to see what a huge amount of seafood there is in the world, and how small a part of it Maine lobster is," said Bob Ingalls, a fisherman from Bucks Harbor.

Echoing the point, Peter Roberts from Phippsburg said, "I think we can take a bigger place in the world market than we do now."

Some other fishermen who have attended the show before said other states and countries seem to have a more organized promotional effort for their products than Maine has for lobster. That has started to change over the past four years with the creation of a new lobster marketing group, funded by increased fees on fishermen and dealers.

The fishermen will be part of a show Monday night at a Maine lobster reception. There is also a demonstration by Maine's Lobster Chef of the Year, and Gov. Paul LePage is expected to attend as well.